The leader as the moral agent can be both a singular and a collective entity. Regardless, that individual or group of individuals must establish and live by a moral paradigm where self-respect and respect for co-workers is paramount. In essence, the moral agent must "lead by example." And it is not simply sufficient to choose the correct pathway but to care about choosing the correct pathway, stripping the decision-making process of disingenuous or superficial motives and injecting heart, concern, and passion for doing what is right.
Hester, Joseph and Killian, Don
"The Leader as Moral Agent: Praise, Blame, and the Artificial Person,"
The Journal of Values-Based Leadership: Vol. 4
, Article 8.
Available at: http://scholar.valpo.edu/jvbl/vol4/iss1/8