From Multilingualism to Car Chats: What Viewers Want in Informational Videos
Level of Education of Students Involved
Undergraduate
Faculty Sponsor
Abbie Thompson
College
College of Arts & Sciences (CAS)
Discipline(s)
Psychology
Presentation Type
Poster Presentation
Symposium Date
Spring 4-24-2025
Abstract
Videos are an undeniably useful and accessible way to share information. This can be especially important for parents and caregivers looking for information related to their child’s development, or for organizations wanting to share this information with the general public. There is little information on the types of videos people enjoy watching, or that they can retain the most information from. To look into this, we ran a focus group consisting of 2 sessions with 5 students each. They were shown previously made informational videos about talking, reading, and singing to children through the Talking is Teaching campaign in Porter County, IN. The findings indicated that participants were especially interested in topics such as sorting and categorization, multilingualism, and talking and singing in the car. Ratings from the videos were collected in order to improve videos made in the future for the Talking is Teaching campaign.
Recommended Citation
Palm, Anika; Ensor, Natalie; McCann, Meghan; Shank, Kaylee; and Tracy, Ashlee, "From Multilingualism to Car Chats: What Viewers Want in Informational Videos" (2025). Symposium on Undergraduate Research and Creative Expression (SOURCE). 1406.
https://scholar.valpo.edu/cus/1406
Biographical Information about Author(s)
The five students range from sophomores to seniors, with majors in Psychology, Social Work, and Spanish. The students are a part of Service Learning in Developmental Psychology, which creates videos related to child development for Porter County’s First Things First “Talking is Teaching” campaign.