Document Type
Cause and Effect Essay
Publication Date
1991
Excerpt
"Honk, honk!" sounds an automobile in the background as the camera in the commercial focuses on the shoes passing each other along a busy Los Angeles street. With fast-beat music playing in the distance, the camera suddenly eyes a sign warning LOOSE GRAVEL. Next the camera briefly looks at more shoes strolling along the sidewalk. Then the camera swings upward at a forty-five degree angle to a flashing DON'T WALK sign across the street. As the camera moves across the street it flashes scenes of construction workers crushing the pavement with raging jackhammers. Dust spews out from the ground until the area is obscured. Once again, the camera reverts to looking at shoes moving briskly along the street. Abruptly, the scene changes to several people coming together in front of a store. One of the people, recognizable as Joe Montana, gives everyone a "high five" and then declares, "It's a jungle out there."
Recommended Citation
Hollander, Mark, "It's A Jungle Out There (1991)" (1991). The Valpo Core Reader. 372.
http://scholar.valpo.edu/core_reader/372