Business transactions and other potential incidences of conflict resolution must be met by participants who have transcended the isolating and often arrogant traits of individualism and must expand to embrace the collective — to realize the importance of learning and understanding cultural differences and whatever creates the uniqueness of the individual. This is particularly critical for success in the global marketplace.
Tindal, Livingston S.
"Conflict Resolution: Cultural Understanding Imperative,"
The Journal of Values-Based Leadership:
2, Article 3.
Available at: http://scholar.valpo.edu/jvbl/vol4/iss2/3