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Abstract

These three authors have collaborated to provide a comprehensive examination of a small winery business and the revelation of the necessary variables for success — financially, ethically, and environmentally. A case study of this business is presented from its inception to its current status as a small, yet growing and well regarded business. It‘s secret for success? Take care of your customers and employees, make the highest quality product, and take pride and conserve the natural resources which support the business.

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