Business is about the creation of values. The quintessential bottom line is not so much monetarily defined as it is related to heart and passion and making a unique contribution to the world. In this article, Albion debunks well-rooted myths of the development and placement of business values by stressing the importance of engaging people and migrating toward – not away from – one’s own values.
Albion, Mark S.
"Turn Your Values into Value,"
The Journal of Values-Based Leadership: Vol. 1
, Article 7.
Available at: http://scholar.valpo.edu/jvbl/vol1/iss1/7