The Valpo Core Reader
 

Authors

Lora Bulmahn

Document Type

Comparison and Contrast Essay

Publication Date

1985

Excerpt

In today's fashion conscious society, the word "Bass" does not conjure up images of fishing; instead, many consumers think first of the status rich Bass Shoe Company. One popular model is their deck shoe, appropriately named "Boater." This shoe is sold at Bass outlet stores or in upper-class stores such as Lord and Taylor. Chandler Shoes also manufactures its own version of the boat shoe which is quite similar to Bass in appearance, with some minor variations. The one significant difference between the two is the cost, with the Bass shoes priced markedly higher than the Chandler. For the economically alert shopper, the slight differences in appearance and comfort between these two shoes is not substantial enough to negate the significant difference in cost. In light of these differences, Chandler shoes are a more economic buy than Bass shoes.

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